Film institution: Taken

Your chosen movie:

1) What film have you chosen?
The movie I chose is Taken

2) Why did you choose this film in particular? 
I chose "taken" because the film is interesting and has a lot of parts where you don't know what is going to happen next.

Institutional Background:

1) What was the film studio or production company behind your chosen film? 
The production company behind "Taken" was EuropaCorp.Distribution, M6 films, Grive production, CANAL+, TPS star, All pictures media and wintergreen production. 

2) Who was the distributor for the theatrical release of the film in the UK? 
The distributor for "Taken" is Europa.Corp distribution, 20th centry fox and independent films. 

No Brand Loyalty:

1) What genre does your chosen film fit into?
Taken would fit under action, thriller and crime.

2) How can you tell it fits that genre? Be specific with reference to the trailer.
It fits with those genre's because there is a lot things that describe that the film is like that. For example; crime is shown when the villains who kidnapped the main characters daughter, thriller is shown when the main character meets the villain and he talks and quickly kills them all and action is shown when the main character fights with the villains. 

3) Is your chosen movie a sequel?
Yes, Taken is a sequel.

3a) If Yes, how does the film use the original movie or franchise as part of its marketing? Taken market this film again because the first film was such a hit and many people loved the film.   

 Its all a matter of timing:

1) What was the UK release date for your chosen film?
The UK release date for Taken was 30 January 2009.

2) When did the first trailer appear on YouTube for your movie? The first trailer for Taken was released in 

3) What other examples of marketing (teaser trailers, main trailers, newspaper or TV interviews etc.) can you find for your chosen film from before the film’s release date?
Examples of marketing would be Posters, advertising the trailer on T.V, YouTube adverts before a video and trailers before a movie at the Cinema.

Its a social thing:

1) What was the word-of-mouth like for your chosen film? 

2) Find three quotes (no more than 25 words each) from user reviews of your movie to create a picture of what the public reaction to the film has been. Post them on your blog.

Quote 1) The most thrilling movie I've seen in a long time. Neeson is what we would fear if bond went to hell.

Quote 2) WOW- I had already read reviews of this movie, and with the writer being one of my favourite directors, Luc Beeson.

Quote 3) I saw this movie tonight at the sneak preview and I was completely surprised and blown away.

Risky Business

1) What was the original budget for your chosen film?
The original budget for Taken was $25,000,000.

2)How much money did the film make in the opening week?
Taken had made $24,717,037 on the opening week.

3)How much money has the film made in total?
Taken had made $145,000,989 all together. 

Stars in their eyes

1) What films has the director previously directed? Are they in same or similar genres?
The director Pierre Morel had previously directed; The transporter, Transporter 2 and Before sunset. Both Transporter movies are in the same genre as Taken and the other movie Before sunset's film has a different genre which is a romantic drama. Which is the complete opposite.

2) Who is the main star in the movie?
The main star in the movie is Liam Neeson.

3) What other films has the main star appeared in? Are any of the films similar to the one you are researching?
The main star Liam Neeson has appeared in Star wars: I the phantom Menace, Schindler's List, Batman begins, Non-stop, The grey and Unknown. The Unknown is similar to what I am researching because it has the same genre. 

4) Are the stars or the director or the writer mentioned in the trailer for the film?
The Stars and Directors are only mentioned in the trailer.